Avaya's Call Center Business

Genesys bids for Avaya’s call center business

Avaya hopes to sell more than $4 million dollar for its call center business. The company is currently in talks with Genesys Telecommunications Laboratories Inc. to strike a deal.

Once the deal pushes through, it would create a “call center technology powerhouse” versus the established companies of Cisco Sytems Inc., Huawei Technologies Co Ltd, and Mitel Networks Corp.

Avaya provides software, hardware, professional support, and cloud services to business for their telecommunications needs. It has been generating strong cash flow with over 300,000 customers including 83% of the Fortune 500 companies. Now, due to its consistent loss, the company faces $600 million debt maturity due in October 2017.

According to, Avaya has been working with investment bank Goldman Sachs to explore the possibility of a sale in order to generate cash.

While Avaya and Genesys declined to comment on the matter of negotiations, sources asked to be unnamed for privacy and security. These negotiations aren’t yet final and there is no certainty of a successful negotiation.

A deal for Avaya’s contact center business, which powers the customer care and sale operations of some of the world’s biggest companies, would come on the heels of a $900 million investment by buyout firm Hellman & Friedman LLC in Genesys last month.

That deal, which saw Hellman & Friedman join Permira Advisers LLP and Technology Crossover Ventures as investors in the company, valued Genesys at $3.8 billion, including debt. Genesys has more than 4,700 customers in 120 countries.

Avaya has announced it is being advised by Goldman Sachs Group Inc (GS.N) on evaluating expressions of interest in its assets, and by Centerview Partners Holdings LLC on “potential transactional alternatives” to shore up its capital structure.


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