The BPO scene is expected to boom in Sta. Rosa, Laguna as SM Prime sets to open another office tower on 2017.
The new BPO tower will stand next to SM Santa Rosa with approximately 30,000 square meters available for leasing. The majority of space will be allotted solely for BPO companies and some enterprises.
Sta. Rosa is known as the “Investment Capital of South Luzon”. Since it’s near the metro, it has become an ideal location for BPOs and other businesses.
“As Metro Manila is now congested, and a number of the residents of Santa Rosa work for a BPO player in the metro, it is but timely to bring these BPO players close to its workers and employees,” says Juan Marius Cortez, mall manager at SM Santa Rosa.
Aside from proximity, operating cost in Sta. Rosa is relatively cheaper than renting offices within Metro Manila. The vicinity also offers less traffic and congestion.
“As Santa Rosa is still considered to be a province though very close to the metro, provincial rates apply, which can be very attractive to BPO players as they can play along with their operational expenses and manpower costs,” says Cortez.
SM is cashing in on the BPO sector. Aside from SM Santa Rosa, it is also set to open BPO office towers in SM Clark, SM Cagayan De Oro, and SM Southmall.
The growth of the BPO industry continues even with the Duterte administration. After 15 years since callcenters were established, we are now recognized as one of the hotspots in Asia.
As per Tempo, the Contact Center Association of the Philippines expects the BPO sector to post $26 billion in revenue this year. This prediction is an almost equivalent to the projected remittances of OFWs which is $26.6 billion by the end of the year.
Furthermore, Cortez adds that export-oriented firms leased on the new BPO tower will enjoy incentives such as income tax holidays. An privilege under the terms of the Philippine Economic Zone Authority (PEZA).
The 23rd SM Super Mall, SM Santa Rosa started operations in February 2006. It has attracted 200 tenants to date, and 15 more are expected to open by December this year. These tenants are mostly in retail, wellness and food businesses.